October 16, 2019
Category
Business
Trust is all important, whether it is in business or in your personal life. It takes time to build trust but that trust can be eroded within seconds. Just like a good reputation is worth thousands to a business, a bad reputation can cost someone their livelihood.
We wanted to do something a little different this week by really answering the question, ‘Why do our Partners trust us?’
From our perspective, it seems quite logical for our Partners to trust us. After all, we have spent countless man hours, resources and money on developing the infrastructure needed for our Partners to offer valuable technology solutions to their clients. However, doesn’t every company vouch for themselves and blow their own trumpet? After all, if you weren’t confident in your ability to serve your customers and you didn’t believe in your business, in our opinion, you shouldn’t be operating a business.
But this question about trust is not one we should be answering from our perspective, from the inside looking out. We want to explore this question from your perspective as a potential Partner and someone who is seriously considering launching a new business.
Trust often starts with validation. Not many people like to be the guinea-pig so to speak. Trust and confidence comes with knowing that other people, in a similar situation to yourself, have come on board and made a success of their Digital Agency. This is why as part of your due diligence, we are happy to put you in touch with existing Partners so you can hear what they think about working with us.
The notion of trust is also impacted by the people you work with. When someone joins us as a Partner, they work closely with our team from day one so they can succeed. The best and strongest relationships are always the one where both parties bring value. In our Network, all of our Partners bring their strong work ethic and unique personality/experiences to the party. From our side, we bring our extensive knowledge of technology, sales, marketing and operational guidance to your Digital Agency. This synergy gives each Partner the ideal platform to flourish.
Another reason why our Partners trust us is because of our commitment to their success. Joining iOB Business is more than just getting access to our bespoke Food Ordering, Reputation Management and Social Posting Platforms. You also benefit from the commercial infrastructure needed to succeed. Partners trust us because we bring together all the vital elements of running a successful business effortlessly so they can focus their time on revenue generating activities.
The final trust building measure we wanted to highlight in this weeks blog is our emphasis on transparency. Unlike a lot of technology companies on the market who simply white label software (renting software and adding their own logo so it appears to be theirs), we created our technology platforms from the ground up.
Our development team has worked day and night for over 2 years creating the software which is all our own intellectual property. Why does this matter to our Partners? Quite simply, it means we can modify, adjust and innovate the technology based on feedback from our Partners and their clients. This gives our Network confidence that the solutions they provide to their clients are fit for purpose and can provide tangible benefits.
On the other hand, if we were white labelling the software, we would be at the mercy of a third party team who would be under no obligation to update the technology if it needed to be reconfigured for our Network. This commitment to transparency also affects every other part of the business including the financial side with transparent fees.
To find out more about iOB Business and why Partners all over the world are choosing to trust us in helping them launch a Digital Agency, hit the 'Talk to Us' button up top to schedule a call.
Until next time, take care.
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