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The SaaS model versus the franchise model
When starting a technology business, it’s important to consider not only the services you’ll provide to your clients, but the bigger picture [...]
Is there still a place for traditional marketing?
Traditional marketing methods are being replaced by digital techniques, which poses the questions, is traditional marketing still relevant?
Why is competition a good thing in business?
Competition in business is something that people generally fear. However, it can also be a huge positive if you embrace it in the right way.
Top 5 personality traits of an entrepreneur
Having the right blend of skills as an entrepreneur is important. But having specific personality traits can maximise your chance of success.
What is a service market fit?
Matching your clients needs with the right service is the perfect recipe for success. A service market fit is a crucial component of long term [...]
How can you effectively qualify a prospect?
Qualifying a prospect effectively can boost your sales process and ensure that you are spending your time on leads that have a genuine chance [...]
Can multiple touchpoints boost engagement?
The modern day customer expects to connect with their favourite businesses through a variety of touchpoints. A great customer experience can [...]
Staying motivated as a business owner
Operating a business is a marathon and not a sprint. Motivation is one aspect that a business owner needs to master for long term success.
Is enterprise level software right for small businesses?
We all understand that enterprise level software is a great option for large corporate businesses. However, are these solutions as effective for [...]
The difference between our Tech Platforms and Add-ons
Having a wide range of revenue streams is something that most business owners strive for as it reduces their overall risk.
Understanding owned media
Owned media is the ultimate way for any business to control how they are perceived by their customers and wider stakeholders.
Can being held accountable benefit every business owner?
The modern day business owner needs to juggle a variety of tasks on a daily basis. Being held accountable can ensure business owners remain [...]
What is a one stop agency solution?
Most businesses are fragmented when it comes to technology solutions and marketing online. In order to build their digital footprint, they need [...]
Lead magnets for lead generation
Securing leads is vital for every business. Lead magnets are a great way to provide value to prospects in exchange for their contact details.
Why the value is in your email list
Building a database of contacts is really helpful when you are building a business for longevity. Most prospects can be nurtured into paying [...]
Understanding your clients mindset
Having a good idea about how your potential clients make buying decisions can ensure your sales interactions have maximum impact.
What does lifetime support mean?
Support mechanisms are crucial in helping you grow and scale any type of business. Getting help when you need it most can make or break your business.
Building your customer persona
One of the biggest challenges for any business is understanding who their ideal customer is and what characteristics they exhibit. This is where [...]
The benefits of great customer care
Most businesses neglect the post sales process and don’t place as much emphasis on the customer journey, this diminishes the lifetime value of [...]
Understanding the sales funnel
Every business can benefit from understanding the sales funnel and optimising this in order to boost conversions and accurately predict future [...]
Exceeding your income goals
Everyone has different aspirations when it comes to the financial return they expect from their business. Exceeding your income goals is crucial [...]
What is a white label solution?
A white label solution allows you to utilise unbranded software and rebrand it so your clients think it is software that you created.
The value of a CRM system
Maintaining accurate records will go a long way to helping you scale your Digital Agency and that’s where a CRM system can prove so valuable.
The route to market strategies for your Digital Agency
Having the right route to market strategies in place can help you focus your time and energy on scaling your Digital Agency quickly.
Overcoming self doubt as a business owner
Second guessing your decision is never a good thing as a business owner. We remove the traditional barriers and challenges associated with [...]
Can anyone succeed as a Digital Agency owner?
Succeeding as a Digital Agency owner has never been easier with our team of experts. While being a modern day business owner does require you [...]
Is a Digital Agency a low risk business?
Starting any business does carry a level of risk as there are no guarantees in the business world. However, with society becoming more reliant [...]
Industry sectors you can target as a Digital Agency owner
As the digitisation of society continues, business owners across the globe realise the importance of digital marketing. However, are there any [...]
Has the pandemic amplified the need for digital solutions?
The global pandemic has disrupted all of our lives, both personally and professionally. However, has the pandemic accelerated the need for small [...]
How to negotiate with small business owners
Every business owner expects to negotiate. Having a trusted technique can help you close more sales and boost your conversion rate with minimal [...]
Uncovering the marketing challenges facing small business owners in 2021
Effective marketing is crucial for the long term viability of every business. Small business owners recognise the importance of marketing but [...]
5 digital marketing stats and what they mean for small businesses
The digital marketing landscape is evolving and these 5 statistics will help you understand why small businesses need to adapt in order to [...]
Introducing our Partner Accelerator Programme
We are proud to announce the release of our Partner Accelerator Programme that is designed to cement our place as the most value driven [...]
Should you automate your billing process?
Getting your billing process right the first time is crucial if you want to grow and scale any business. Automating the process can help you [...]
Why do businesses work with Digital Agencies?
Businesses all over the world are planning for life after the pandemic and reassessing their digital marketing needs. Many are turning to [...]
What do we mean by ‘accidental business owners’?
Business owners are generally extremely skilled in their core activities. However, are most business owners born to lead or actually accidental [...]
Our Zapier integration is live
Developing our own technology platforms in-house gives our team the opportunity to constantly evolve our solutions for the benefit of our [...]
Are standard operating procedures important in business?
Standard operating procedures can help any business systemise key actions and processes to achieve consistent results over time.
Interview with our resident business coach
A professional business coach can significantly accelerate your performance in business. Having some form of accountability can help you [...]
Why does every business need technology solutions?
Technology is impacting all of our lives and now more than ever, it’s imperative that businesses embrace the technology revolution to stay [...]
Co-Founder Interview with the Digital Marketing Institute
Getting recognised by your peers and the wider marketing industry is always a great moment. Our Co-Founder was recently interviewed by the DMI [...]
Setting your objectives for the year ahead
It’s that time of the year where many of us set objectives for the year ahead. But what makes a good objective and how can you ensure success?
Our reflective review of 2020
The year 2020 will go down in history as the year of unprecedented challenges and changes across the globe. Here is our reflective review of the [...]
The advantages of operating on a global level
Technology transcends geographical borders and helps businesses operate on a global level to connect with customers. However, can you really [...]
Our new webinar series is live
Delivering tangible value to our stakeholders is crucial to us as a business. Our new webinar series, hosted live and every 2 weeks, is our [...]
Introducing our Business Growth Sessions for partners
Supporting the growth and development of our partners is integral to what we do here at iOB Business. Our Business Growth Sessions are designed [...]
The key questions to ask during sales meetings
Asking the right questions during a sales meeting can increase your chance of closing any client. Framing your solution with context is crucial.
Our new Online Booking Platform is live
Developing and releasing new technology platforms that can help our partners is at the heart of what we do.
Why investing in yourself is your greatest asset
Having confidence in yourself is a vital component to becoming successful in life and in business. Investing in yourself will help you succeed.
Can you run a Digital Agency part-time?
The dream for most business owners is to run their business with part-time hours and earn a full time wage. However, is this possible?
Our technology integrations
Over the last few years we have really developed our technology platforms that separates us from other companies. One crucial element of this [...]
How to conduct a digital audit for businesses
Every business needs an online presence. A digital audit can help you understand any business's existing digital footprint.
Exploring why businesses struggle with their digital footprint
All businesses understand the need to build their online presence. But why do so many businesses struggle with their digital footprint?
Competing on value rather than price
Providing genuine value to your clients will allow you to always command a higher selling price. Competing on price is never a long term option.
Value your time above everything else
Time is the one thing you can control but never recover. Use it wisely and you can grow your business as well as develop yourself.
Compiling a media kit when prospecting
Presenting information to a prospect in an easily digestible way can help you secure more meetings consistently.
iOB Business becomes a Star VIP Partner
We have further enhanced our technology platforms by joining the Star VIP partnership programme to offer seamless print solutions for our [...]
The web versus the app experience
Technology has made it easier than ever for businesses to connect with their customers. However, what separates a web and app experience?
Co-Founder Spotlight – Kamran Awan
Business is just as much about people as it is about products or services. Find out more about our Co-Founder, Kamran Awan.
Boosting your services with Add-ons
A Digital Agency is built around helping local businesses with their online marketing through the use of technology. This is where the Add-ons [...]
The Stacked Digital Brand
Having access to a ready made brand saves you time when you’re launching a new business so you can focus your efforts on acquiring new clients.
Building momentum in your business
Building momentum in your business is crucial. What you do today will have a direct impact on your business in the future. Consistency is the key.
The importance of research before contacting a prospect
One of the best ways to convert more clients is to personalise your approach and allocate time in researching a prospect before you make [...]
The difference between marketing and sales
The marketing and sales departments often perform very different roles but work towards achieving a common goal of generating revenue for the [...]
Is purchasing a business opportunity right for you?
Launching a business is never easy but you can stack the odds in your favour by purchasing a business opportunity that accelerates your route [...]
The danger of not seizing your moment
If you think hard enough, you can second guess any decision you make. Sometimes it’s better to get started then to play out different scenarios [...]
Why businesses are embracing the Digital Revolution
With the Coronavirus pandemic growing around the world, there has been a stark realisation for many businesses about the need to embrace the [...]
6 Tips to get the most out of working from home
With most people on lockdown because of the Coronavirus, working from home has become a necessity. We’ve identified 6 tips to get the most [...]
Launching a business in the midst of the Coronavirus
The global pandemic has raised fears of uncertainty and millions of people are second guessing their employment prospects. Could starting a [...]
The benefits of our Social Posting Platform
With over half of the global population on social media platforms, it has never been more essential for local businesses to have some form of [...]
Why every business needs to protect its reputation
It takes years to build a reputation however, all that hard work can be eroded with one negative experience. Every business needs to protect its [...]
What makes our Food Ordering Platform different?
The food ordering market is a competitive industry but we truly believe we have created an alternative solution to some of the big content aggregators
The dangers of partnering with the wrong company
Every business opportunity comes with risk. However, there are many dangers of partnering with the wrong company that can fast track your failure.
Investing in an online accounting system
An online accounting system will help you keep accurate financial records so you can make better business decisions and scale your [...]
Recurring payment solutions
Collecting recurring payments from your clients can be very simple when you start to integrate technology into every aspect of your business.
Devising a pricing strategy
Pricing your product or service can be tricky when you are first starting out but it is important to set the right price to always remain competitive.
Training for success
Training plays a vital role in the success of your Digital Agency as it sets the foundation for your business.
Using resources to convert more clients
The right resources can help you convert prospects into clients by conveying your solutions in the right way.
How can you benefit from online training courses?
The e-learning market is predicted to be worth over £250 billion by 2025. Find out how you can benefit from online training courses and learn [...]
iOB Business signs partnership with DigitalOcean
We are proud to formally announce our official partnership with one of the world’s most recognised cloud infrastructure providers - DigitalOcean.
How to become better at sales
Sales are the heartbeat of every thriving business. Once you perfect and master the art of selling, you have a skill for life. But is selling an [...]
4 ways to fund your next business
In today’s blog, we wanted to explore 4 ways to fund your next business venture which don’t involve you using all your own funds.
How can you close more clients?
In today's blog we want to demonstrate how you can close more clients using simple to implement techniques.
New CMS is LIVE!
At iOB Business we are constantly striving to evolve and we believe this is important in every aspect of our business. A major aspect of what we [...]
Are you ready to transform?
The thought of transforming yourself is something that we have all contemplated. Every time we welcome in a new year, many of us make New Year's [...]
The cost of doing nothing
This week we wanted to dive into the actual cost of not starting a business and of doing nothing. What we mean by this is, if you were to work [...]
Why do our Partners trust us?
We wanted to do something a little different this week by really answering the question, ‘Why do our Partners trust us?’
What is holding you back from starting a new business?
We speak to a lot of people each month, from all over the world, who are looking to start a new business. Each individual is unique, with their [...]
3 industry sectors you can dominate with our help
Growing a successful business takes hard work and perseverance. But you already know that. The focus of today's blog is to explore 3 industry [...]
What is a Digital Agency?
A Digital Agency provides a number of technology solutions to clients. Now you might be thinking, what kind of technology solutions [...]
5 things to consider before you launch a business
Most businesses fail within the first year of operation because of a multitude of reasons. The focus of today's blog is to highlight 5 things to [...]
Do you have what it takes to become a business owner?
Most people dream of being their own boss and starting a business. However, for many it's just that, a dream. The reality of work, commitments [...]
Should you start a traditional or digital business?
Attending events up and down the country, it’s a question we often get asked by delegates looking to start a new business. While we can’t answer [...]